How well can you “get to the point” with your prospects? You often have only a few seconds of opportunity to catch his or her attention. You may have a few minutes while meeting someone new, or half an hour at your first 1-on-1. What is the best use of that time? If you waste time beating around the bush or fumble over trying to remember a heap of impressive facts, perhaps it’s time to take a new approach. I t is human nature that most people go about their days focused on their own priorities. I f you fail to forge a relevant connection, your words may be quickly forgotten. Much of this has to do with your prospect’s openness to the amazing opportunity you have to share. However, you must get around to actually SHARING it! Ever finds yourself watching a television commercial thinking, “what in the world is this even about?” It is trying to set up a whole story that you really don’t care much about. All you are really thinking is, “what are they selling and what does this have to do with me?”Y ou must give your prospect some credit for intelligence. You are likely meeting ort talking with someone who is smart enough to know you have a reason behind your sudden interest in his or her attention. It is a sign of respect to come prepared and notw aste his or her time. Prepare ahead of time the product that you want to SHARE, perhaps one that you think your prospect will most enjoy. Practice telling your story. Practice describing Gano Excel as a company, and an opportunity. Being prepared to speak directly and “get to the point” will help you to leave each meeting knowing that you did not leave anything on the table. Your prospect may say yes or no, but you shared exactly what you wanted. You will not regret that you didn’t get a chance to say one thing or another. This helps build trust and respect for you as an entrepreneur and build a positive reputation for your business.
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